Thursday, March 29, 2007

Hilllary, Barack & 1984

This morning's Wonder Land column by Daniel Henninger in the Wall Street Journal turned us onto this video. After reading his typically, on-target observations we wandered over to YouTube to check things out for ourselves.

A very well executed play on Mac's seminal "1984" commercial we think that it nicely captures what Hillary is all about -- actually, what the Democrat Party is all about as they seek to take care of us, the naked savages in the wilderness. That it's produced by someone connected to the Obama campaign -- Phil de Vellis -- makes us laugh. We are still 10 months from the primaries and 18 from the general election and the aspirants on the Democrat side are already bloodying themselves.

Previously, we posted some comments on how organizations are losing control of their brands -- a talk we heard at an advertising symposium -- and they need to let it happen, there is no fighting it. This latest dust-up strikes us as the ultimate inside-outside-job of late. A "political pro" (Henninger's description) uses a grass-roots tool (YouTube)to lambaste a major brand (Hillary), all the while being an operative for another major brand (Obama) and, at least for a bit, making it appear as if it was the work of some Obama supporters.

The next ten months should be fascinating to watch. Republicans, and conservatives, should just sit back and watch the Democrats shred each other in their effort to achieve their ultimate goal -- power.

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